Why did PROMOD opt for Mobile Learning?

Promod
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PROMOD, Women's fashion brand

  • +5,500 employees worldwide
  • 25 million customers per year
  • 572 shops
  • 26 countries

Watch the interview with Marine Jarsalé

“Today, Beedeez is used in 300 of our shops to inform and train our 1,400 employees working in the field. Our ambition is to make PROMOD a reliable learning company.

Marine Jarsalé
HR Development Project Manager, PROMOD

The challenge

Promod's challenge was to create a learning company by optimising and facilitating its training process for the entire shop.

With 300 shops and 1400 employees, the company had to find a solution to train its employees efficiently. 

They needed to be able to: 

  • Train better, i.e. offer targeted training depending on the needs of each learner;
  • Train promptly, the aim being to train staff in a timely manner and not a week or a month later;
  • Monitor learner progress and satisfaction. It was important to measure the training's impact on the company, as well as to determine who liked the training and why. 

Lastly, Promod was also looking for a cost-effective solution as opposed to on-site training. On-site training can be very expensive when numerous people have to be taught.

The solution

PROMOD's objective was to improve their employee training by engaging them promptly and cost-effectively. 

The Beedeez solution met PROMOD's needs because:

  • It's easy to use
  • It allows you to create your content quickly
  • ATAWADAC (Any time, any where, any device, any content)
  • It has short and fun formats
  • It allows access to comprehensive statistics
  • It facilitates content recall
  • It has a responsive team for project management
Collaborateurs formés Icon

+2,000

Trained staff

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31,157

Completed capsules

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93%

Completion rate