Number 3 in concession catering in the world, Areas serves travelers with the care and expertise of an exceptional restaurateur.
With 25 fixed catering outlets, numerous food trucks and ephemeral sales outlets, Areas has boosted its contribution to the success of the Paris Motor Show (formerly the Mondial de l'Automobile), which welcomed more than one million visitors!
It was a real challenge to train the hundreds of temps and extras recruited for this major event, given the constraints of time, mobility and cost:
Areas innovates thanks to Beedeez' mobile learning solution: a white label application, customizable, based on an effective interactive gamification system!
This application was used to easily train the 400 employees mobilized for the International Motor Show on the basic skills of their profession.
Training "one time" newcomers for this type of event can indeed be complicated and cumbersome in such short periods of time.
By eliminating face-to-face training sessions during which all the teams are mobilized, the time saved is remarkable.
In addition, thanks to the flexibility and intuitiveness of the content creation platform, the quality of the training sessions was not compromised!
In just a few minutes a day, learners were able to learn directly in the field, in a fun and effective way. The results prove it:
Business topics addressed
Minutes or 81 hours of training
"For several years now, we have highlighted the issue of welcoming teams who are not part of the AREAS workforce and of training them before and during the show.
This year, the operational teams asked us once again about potential solutions. But this time, unlike previous years, we had a solution for them -> the PLAY 2 LEARN application!
As of today, we consider this test launch phase to be a success, and we are preparing to distribute the product to all our AREAS employees in France, in all markets (highways, cities, train stations, airports, leisure)."
Head of Digital Training, AREAS